Secure Trading has been chosen by online horse racing tips provider freeracingtips.co.uk (Free Racing Tips) to provide payment gateway and merchant services for the sites online memberships.
Free Racing Tips has developed a community with over 79,000 members and the site provides daily researched horse racing insights to provide punters alternative views.
The site employs a repeat payment subscription engine for monthly and annual membership packages and were seeking a gateway and acquiring provider to help support this.
“Secure Trading’s payment services came highly recommended to us through contacts from the gaming industry who have enjoyed the reliability and flexibility of Secure Trading’s integrated payment system in the past,” explained Kirsty Jones, managing director at freeracingtips.co.uk.
“In order to connect as closely as possible with our paying online community we need to make sure that our transaction process is fast, simple and secure – Secure Trading and acquiring.com will ensure this.”
In the announcement, Secure Trading – with its merchant acquiring arm acquiring.com – stated they worked closely with freeracingtips.co.uk to “assess their goals and devise a payments strategy that will help them to achieve these”.
Furthermore, a “major advantage” for Secure Trading’s selection as the gateway provider was their ability to offer recurring payment functionality through its WooCommerce plug-in.
Craig Brightly, Head of Sales at Secure Trading, added: “We provide payment solutions to a diverse range of merchants; freeracingtips.co.uk proposition was slightly different to the types of merchants that we’ve worked with in the past, but it was simple enough to adapt our payment tools for the business,”
“Given the ‘community’ focus of the website and its services, it’s essential that we make customers feel as secure as possible while making payments. With 3D Secure transactions and enhanced transaction monitoring, we are able to achieve this.”
